Most agencies sell you ads and send you a list of leads to chase. VULCAN. does the whole job. We come to your business and film the content ourselves, build and run your Meta and Google ads, and connect every lead to the Vulcan CRM so it gets answered, qualified and booked on your calendar within seconds. We built this for high ticket local businesses and franchise brands: home services and the trades, medical practices and med spas, legal and professional services, real estate, restaurants and multi location franchises, anywhere one customer is worth real money and a missed call is a real loss.
Every account starts with a strategy call and a look at your actual market, not a template. We figure out where your money works hardest, Google Search for urgent high intent jobs, Meta for awareness and retargeting, or both, and map the areas you can actually serve. Then we come on site. A real person from Vulcan films you, your crew, your trucks and your finished work, because the ads that win right now show a real business answering the questions customers are already asking, not stock footage and a logo.
From that footage we build the campaigns by hand, write the copy ourselves, set negative keywords and audience exclusions on day one, and verify every piece of tracking before a dollar is spent. Your first invoice is not due until day thirty, so you see real ads, real leads and real booked appointments before any money moves.
A raw lead is a name and a phone number. Somebody still has to text them back in under a minute, answer their questions, follow up five times and get them on a calendar. Most agencies hope you will do that between jobs. Every lead from your Vulcan campaigns flows into the Vulcan CRM, which is included with every account. It texts and calls the lead back within seconds, qualifies them, and books them straight onto your calendar. It can use a cloned version of your own voice so the follow up sounds like you. You get a mobile app with every conversation, every booking and every lead source in one place.
Then we close the loop. Pipeline stages like qualified and booked are sent back to Meta and Google through the Conversions API, so the platforms learn from the leads that turned into real jobs instead of every form fill. That is what drives your cost per booked appointment down.
If one customer is worth real money to you, we can build the system. Foundation repair, roofing, HVAC, plumbing and the trades see some of the strongest returns because the intent is urgent and the ticket is high. Medical practices, med spas, dental offices and law firms use us to fill calendars with qualified consultations. Real estate teams, managed IT firms and professional services use paid search to reach people already looking for exactly what they do. Franchise and multi location brands use us to run the same proven campaigns in every territory, with each location getting its own leads, its own booking calendar and its own reporting.
Each has its own rhythm. Storm season drives roofing and HVAC. Weekends and events drive hospitality. The new year drives medical. We adjust budgets, schedules and creative around how your customers actually buy instead of running the same settings all year.
Meta and Google ads built from your own footage. A website rebuilt to convert, with local SEO done at the same time so the organic side of Google and the map pack work alongside the paid side. Google Business Profile management so you show up in Maps and AI search. Instagram and Facebook posting with an AI DM closer so the company looks like it lives and breathes the trade. And the Vulcan CRM tying every lead from every channel to your calendar. One team, one plan, one number to call.
Week one is kickoff: strategy call, on site shoot scheduled, tracking and CRM connected, campaigns and landing pages built and reviewed with you before launch. Weeks two through four are about volume and data. Leads usually start within the first week or two, and we spend that stretch cutting wasted spend and finding what produces booked appointments. Months two and three are optimization. Budgets shift to the creative and areas that convert, and the Conversions API feedback shows up as a lower cost per booked job. You get regular performance check ins with a human who knows your account and a new content shoot every month.
We recommend a minimum ad spend of $1,500 per month for a competitive local category. Ad spend is billed directly to your card by Meta and Google. We never mark it up and we do not sell thirty day packages.
You work with a Texas team that manages your account by hand. No offshore account managers, no templates, no auto applied recommendations that quietly expand your targeting. Our model is built on foundations that keep producing leads in slow months, which is why we do not sell quick wins. We take on five new companies a month so every account gets real attention, and we do not take everyone. If you want to know whether this will work for your business before you commit, book a strategy call. We study your market before we get on and show you exactly what we would build.
A digital marketing agency helps customers find and contact your business online through ads, search, social media and your website. At Vulcan Advertising that means we film your content on site, run your Google Ads and Meta ads, build pages that turn visitors into calls, and connect every lead to the Vulcan CRM so it gets answered, qualified and booked on your calendar.
The average digital marketing agency in the US costs $3,000 to $10,000 a month. Vulcan builds custom packages that fit most growing companies, and we quote a flat fee after a strategy call instead of charging a percentage of your ad spend. Ad spend is separate, paid directly to Google and Meta, and we recommend at least $1,500 a month for a competitive local category. We never mark it up.
Ask who will actually run your account, whether you will own your ad accounts and data, how they track booked jobs instead of clicks, what happens to a lead the minute it comes in, and how long the contract term is. A good agency studies your market before the sales call and tells you when you are not a fit. Those are the questions we expect on every strategy call.
It is worth it when one customer is worth enough to cover the cost and the agency is accountable for booked appointments, not just traffic. If one job or client is worth thousands of dollars to you, a few extra booked appointments a month usually pays for the service. If your average sale is small, we will tell you on the call and point you toward a smaller first step.
Any business where one customer is worth real money: home services and contractors, medical practices and med spas, law firms and professional services, real estate teams, restaurants and venues, and franchise or multi location brands. If your average sale or job is high enough that a booked appointment matters, we can build the system.
You do not pay Vulcan anything for the first 30 days. Your first service invoice is due on day 30 after kickoff, after you have seen the ads, the leads and the booked appointments. Ad spend is separate: once campaigns go live, Google and Meta bill your card directly for the ads that run.
No. We come to your business and film everything: you, your team, the work and happy customers. Owners who shoot their own content usually stop after a couple of weeks, and stock footage does not convert. Real footage of your actual business is what makes the ads work, so we handle it and come back for a new shoot every month.
Vulcan Advertising is based at 318 E Nakoma Dr, Suite 204, San Antonio, TX 78216. We film on site across San Antonio and the surrounding towns, run campaigns for Austin and Central Texas businesses, and manage Google and Meta ads for clients across Texas and the United States.
Yes. We build one proven campaign and roll it out by territory, with location level targeting, a booking calendar for each location in the Vulcan CRM, and reporting broken out by location so owners and franchisees each see their own numbers.
Where we work: San Antonio advertising agency · Austin Google Ads